Four thoughts on Beyoncé’s Vogue cover and album reveal — Andscape

Four Thoughts On Beyoncé’s Vogue Cover And Album Reveal — Andscape

The Queen is coming. We hear the whispers. And now we have confirmation: Beyoncé’s seventh studio album, Rebirthwill be released on July 29.

She made the announcement with a sleek new British cover. Vogue and a story written by editor-in-chief Edward Enninful. Enninful didn’t just have dinner with Blue Ivy Carter’s family (they had ribs!), he wrote that Beyoncé played her album for him on a laptop. I have to say that after looking at the cover and accompanying images, I’ve seen beauty before, but this is a discovery.

Here are four things I can’t stop thinking about since I saw the Vogue Photos.

1. She ain’t wearing no Ivy Park.

Beyoncé’s last two magazine covers coincided with the launch of the Ivy Park collections, her athleisure brand created in partnership with Adidas. As of September 2021, she has appeared on three separate covers for Harper’s Bazaar’s Iconic edit, including one featuring the superstar in a bodysuit and Adidas x Ivy Park jeans. The cover was tied to the launch of his Western-themed Ivy Park Rodeo collection – a tribute to his Houston roots – a week after he debuted his Harper’s to cover.

In December 2020, Beyoncé ended the year with not one, but three British Vogue copper. She wore a lime green Adidas x Ivy Park jumpsuit with spaghetti straps and Adidas stripes down the side, paired with a bucket hat, and finished the look with a sheer coat in the same shade. She said the Ivy Park collection she was wearing on the cover was inspired by dressing up with her kids during quarantine. “He consciously uses bright, bold colors to remind us to smile,” she said. “I used a lot of neon yellow and coral mixed with baby blue and earth tones that felt calming. They brought me joy and made me smile in the midst of a difficult time for all of us.”

The latest Adidas x Ivy Park collection launched in May and included a Beyoncé-imagined version of the Adidas Stan Smith sneaker with three sock options. Now Beyoncé isn’t one to give an interview or photo shoot for no reason (apart from the occasional outfit of the day on Instagram), conditioning her audience to expect something new whenever she allows others to talk to her. It’s only been a while since we’ve seen Beyoncé and no see any Ivy Park.

So as not to hold my tinfoil hat too tightly, but Beyoncé said harper’s bazaar that the first decade of his life was dedicated to dreaming. If she’s going back to the beginning as the word “rebirth” (a rebirth or renewed interest in something) implies, she’s not wearing Ivy Park, but she’s definitely creating a fashion fantasy in this shoot. Beyoncé is dreaming again, folks!

two. Beyoncé is still a horse girl.

When I first looked at the British Vogue On the cover, what came to mind was then-actress Bianca Jagger riding a bareback white horse through Studio 54 in that off-the-shoulder red dress.

But then I remember Beyoncé The love is a horse. she posed for her Essence magazine cover next to a horse in 2011. She shared home videos of her riding as a child in the “I Was Here” music video, declared the “Run The World” girls on top of a horse, walked barefoot in her “Daddy Issues” music video , and there was that September 2021 issue of harper’s bazaar — do you see where I’m going here?

3. Beyonce may have disco fever.

Speaking of Studio 54: Enninful wanted to “get up and start making moves” as soon as he heard Beyoncé’s new album. “It’s the music I love at my core,” he wrote. “Music that lifts you up, that makes you think about cultures and subcultures, about our people past and present, music that will bring so many people together on the dance floor, music that touches your soul.”

Beyoncé dropped this bread crumb on her harper’s bazaar interview last year, saying, “With all the isolation and injustice of the past year, I think we are all ready to escape, travel, love and laugh again. I feel like a renaissance is emerging and I want to be a part of that escape in every way possible.”

And Beyonce’s Horse he was posed on the dance floor.

4. The Beyhive activated without being seen.

Beyoncé fans shouldn’t joke and they know their queen. The minute the singer deleted her profile pictures on her social media accounts, the Beyhive’s wings started to tingle. On Thursday, when the album was announced, her website also started selling four Rebirth “Pose” box sets for $39.99 with a collectible box, a screen-printed T-shirt matching the box purchased with Beyoncé in a specific pose, and a Rebirth CD. a CD. Beyoncé is selling physical copies of CDs in the year of Our Lord 2022 and the girls are buying it! Invisible sight! What a time to be alive.

Channing Hargrove is a senior writer at Andscape covering fashion. That’s easier than admitting how strongly she identifies with the lyric “Single Black Woman Retail Addict”.

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